ANONYMIZED SAMPLE · BUILT FROM REAL PUBLIC DATA. Every figure comes from med spas' and aesthetic practices' own websites (and one public clinic-review directory), read Oct 21–22, 2026, in one fast-growing Southeast metro. Business names, injector names and identifying details are removed, and some numbers are rounded. The "client" is a hypothetical independent med spa in that market. Dates are as of that week.
Subject
Tox runs $10 to $15 a unit near you, and memberships are spreading
Hi Sample team,
Here's how the med spas near you are pricing neurotoxin and memberships this fall, and what changes when the October promos end.
Baseline week: this is our first snapshot of your market. Prices are posted public prices, not quotes. From next week on, we'll flag what moved. Anything we couldn't verify is marked [Unverified].
🔑 The week in one line
Of 13 practices we track, at least 6 post a per-unit tox price, from $10 (members only) to $15 (regular), 4 sell a monthly membership (about $65 to $165 a month) and a fifth has one "arriving soon". October's promos end Oct 31, so the first week of November is wide open.
💲 Tox pricing: the per-unit ladder
- Regular price: $13–$15 a unit at the practices that post it (one lists $14/$15 for two brands).
- October promo: one practice dropped from $14 to $13 for the month (ends Oct 31) and lets clients prepay units in October to use within three months.
- New patients: $11–$12 a unit at one practice (first visit only); a multi-city chain offers 20% off the first treatment with a code.
- Packages: $13/unit for 50 units, $12/unit for 100 units at one practice.
- Members: $10/unit (lowest posted), $11–$12/unit (a membership "arriving soon"), and extra units at $12–$13 at three practices with memberships.
What it means for you: Clients compare the per-unit number first. If you don't post one, you're invisible in that comparison. If you post one above $13, say what it includes (injector experience, touch-up policy).
🪪 Memberships: the market's real battleground
| Monthly fee | What it includes (posted) |
|---|---|
| $65 / $117 | 5–10% off services and fillers; extra units $13 |
| $99 / $125 / $159 | "arriving soon"; $11–$12 units, 10–20% off laser/skin, birthday units |
| $108 | banked units; 15% off packages, $100 off fillers, extra units $12 |
| $150 (or $1,500/yr) | 10 units a month; extra units about $12.50; a paid sign-up kit |
| about $165 (or about $2,000 a year) | complimentary treatments listed at $400–$800 "value"; lowest member unit price |
What it means for you: Memberships lock in clients before a rival's promo does. A simple tier with a clear unit count beats a long perk list.
🎁 Promotions this season
- Event pricing: one practice ran 20% off everything Oct 5–17 (services over $200; weight-loss excluded).
- Filler: BOGO 50% off filler syringes (two-syringe minimum) at one practice; $100 off filler for members at two.
- Community tie-in: one practice's October tox special is tied to a local food-drive donation (ends Oct 31).
- Small extras: a $25 gift card toward future treatments; 10% military discount; a chain's 15% off after a treatment quiz.
What it means for you: After Oct 31, most posted promos expire. A dated November offer (or a holiday gift-card bundle) will be one of the only current offers in the market.
⭐ Reputation and who's behind the needle
- On a public clinic-review directory, review counts for this city reach roughly 750+ at 4.9 stars. [Unverified: parsed from directory text; Google not read directly]
- At least four practices are led by surgeons (plastic or eye-area specialists). One independent spa names its injectors publicly, which is rare here.
What it means for you: Against surgeon-led practices, an independent spa wins on access and clarity: posted prices, named injectors, easy booking.
👷 Hiring
- One practice is hiring a patient care coordinator, a surgical tech and an SEO manager; several others keep careers pages open.
🚀 Your strategic moves this week
1. Post your per-unit price (and your new-patient price, if you have one).
2. Put a dated November offer up by Nov 2. Most rivals' October deals end Oct 31.
3. Launch or simplify one membership tier with a fixed unit count and a clear extra-unit price.
📈 The bottom line
Pricing here is public and per-unit, and memberships are where clients get locked in. The spa that shows its number, names its injectors and has a current offer the week of Nov 2 gets the comparison shoppers.
🧰 Ready-to-use assets
Copy, fill in the brackets, and post. Every bracket is a detail only you can confirm.
November at [Client] ✨ [Treatment] at $[X]/unit through [date]. Book with [injector name]: [link]
Holiday gift cards are here 🎁 Buy $[X], get $[Y] for you. Through [date]. [link]
[Brand] $[X]/unit · New clients $[X]/unit · Members $[X]/unit. No hidden fees.